Tiger leaders pack 85,000th Buddy Bag

in News

Richmond senior coach Damien Hardwick and captain Trent Cotchin helped the Alannah & Madeline Foundation to reach a bitter-sweet milestone, packing its 85,000th Buddy Bag on 26 June.

Buddy Bags are distributed to children placed in emergency care who often leave with only the clothes on their backs.

The bags are filled with basic, essential items such as a toothbrush, toothpaste, hairbrush, pyjamas, underwear, pillowcase, face washer, a book, photo frame and the all-important teddy bear.

The Foundation’s CEO, Lesley Podesta, said that it is daunting to think of the numbers of children who have received Buddy Bags since the program started in 2007.

“So many have been distributed over the past decade, but we know the need just keeps growing,” Ms Podesta said.

“We’re so grateful for the amazing work the Richmond Football Club and its players and coaches do to continue to help Australian children in need.”

“The Buddy Bags are a gift of love that return a sense of security and dignity to a child and parent during a time of anxiety and stress. Sadly, the bags most in demand are for newborns to two-year-olds.

“I wish this service wasn’t required but, unfortunately, there is a constant demand from across the country. We are proud that together we can make a real difference for so many children.”

Richmond CEO and father of three, Brendon Gale, said the partnership with the Foundation helped to put football into perspective.

“The numbers are alarming. The Foundation supplies 10,000 Buddy Bags to children in emergency accommodation across the country every year. As a father, that’s a difficult statistic to consider, but for some families, that situation is their reality,” Gale said.

“As a football club, we will do anything and everything we can to support the Foundation to reduce the incidence of violence and bullying to children.”

Richmond will dedicate its Round 19 match against Collingwood on July 28 to the Foundation, to raise awareness and funds for the charity.

 

You may also be interested in

  • Beanies not Meanies

    This March to May we’re joining forces with KOGO (Knit One Give One) and Lincraft to help spread the anti-bullying message through #beaniesnotmeanies.

    Read More >
  • Partnership keeping Tasmanian children safer online

    More than 1,500 Tasmanian children are safer online, thanks to the ongoing partnership between the Alannah & Madeline Foundation and Aurora Energy.

    Read More >
  • Dolly’s Dream launches cyber safety programs in Northern Territory schools

    Dolly’s Dream, established by the Kate and Tick Everett in the wake of their daughter’s death, has partnered with the Northern Territory Government and the Alannah & Madeline Foundation to deliver the Dolly’s Dream eSmart program.

    Read More >

Donate Today

Your donation can help keep a child safe from violence.

Read More >

Digital Reputation & Privacy, Primary

Introduces the concept of Digital citizenship whilst discussing safe social media use, and critical digital literacy.

Read More >

Subscribe to our Newsletter

Subscribe to our newsletter below or visit our media centre for media information including media releases, spokespeople, publications and contacts.