Official Charity Partner of Cricket Australia

Working with Cricket Australia to keep kids safe from violence


The Alannah & Madeline Foundation is the proud Official Community Partner of the KFC T20 Big Bash League (BBL) and Women’s Big Bash League (WBBL), where together we raise funds and awareness for the Foundation’s important work in keeping kids safe from violence.

The partnership forms part of the Official Charity Partner of Cricket Australia’s community action program, Cricket Cares, and focuses on two of our programs: Buddy Bags and Better Buddies.

This partnership is vital to the Foundation’s work in helping Aussie kids thrive.

Over the last 3 years, Cricket Australia fans have raised much needed funds for the Foundation’s inspiring Buddy Bags program, assisting in delivering more than 80,000 Buddy Bags to kids in emergency accommodation across Australia.

The support has also assisted us in bringing the Better Buddies Framework to almost 2000 schools across Australia to help reduce bullying by creating friendly and caring school communities.

Better Buddies works by pairing new primary school students with an older buddy, helping students entering their first year of primary school to feel safe, valued and connected.

Cricketing legends such as Brad Haddin, Mike Hussey and Sarah Elliot have all shown their support for the Foundation’s work. This year Meg Lanning reprises her role and Rachael Haynes joins the Foundation by committing to being Ambassadors for the Alannah & Madeline Foundation.

Cricket Australia Ambassadors


Rachael Haynes                                        Meg Lanning

Lanning, who recently visited the Foundation, was amazed at the range and effectiveness of its programs, which are in place right across the country.

“It’s incredible to think that they have helped (more than) 2 million children. Anything I can do to help the Foundation continue its great work is an honour,” Lanning said.

Learn more

Enter to win!

To celebrate the Alannah & Madeline Foundation being Cricket Australia’s Charity Partner for the BBL & WBBL, you could win a family trip to Nickelodeon Land at Sea World – all you have to do is describe in 25 words or less what makes your family a cricket family to win a family trip to Nickelodeon Land at Sea World on the Gold Coast!

Nickelodeon Land at Sea World has a host of fun rides, shows and all of your favourite characters all in the one place.

Find out more!

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